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Description
The Amazon North America Creative team is responsible for crafting bold, efficient, and breakthrough marketing content to reach and resonate with today's audience. We aspire to meet customers wherever they may be—on social media, on their phones and devices, across the site, in their inboxes—and provide easy ingresses to the site via beautiful, inclusive, inspiring, and innovative content. We believe in creative that speaks to our customers, reinforces the Amazon brand promises (selection, value, and convenience) and highlights our best offerings—be that top brands, offers, member benefits, etc.—while driving the business forward and meeting our marketing goals.Description
The Amazon North America Creative team is responsible for crafting bold, efficient, and breakthrough marketing content to reach and resonate with today's audience. We aspire to meet customers wherever they may be—on social media, on their phones and devices, across the site, in their inboxes—and provide easy ingresses to the site via beautiful, inclusive, inspiring, and innovative content. We believe in creative that speaks to our customers, reinforces the Amazon brand promises (selection, value, and convenience) and highlights our best offerings—be that top brands, offers, member benefits, etc.—while driving the business forward and meeting our marketing goals. This role focuses on unifying all campaigns through a flexible system, building on-brand seasonal playbooks and overseeing the implementation. The system includes guidelines for color, font weight, design, and photography across all campaign and event executions, ensuring a consistent Amazon voice, look, and tone. The seasonal work will feature key categories and product. The leader will distill diverse input from large customer segments and stakeholders to set a vision, create a strategy, and build consensus on priorities. As Sr. Creative Director, they'll help develop, drive, and distribute the evergreen system and seasonal guides through in-house training sessions and continue to refine the work based on performance metrics, customer insights, and marketing strategies. Key job responsibilitiesReferrals increase your chances of interviewing at Amazon by 2x
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